Maybe you started with a DIY logo and told yourself you'd fix it later.
But somewhere between opening day and right now, your brand strategy got left behind.
The regulars know you by name. The community trusts you.
Insert your Text Here
Maybe you paid someone to refresh it and it helped for a while, until the inconsistency crept back in
The menus don't match the signage. Instagram looks different to your website.
You've tried to patch it together yourself but every time you fix one thing, something else looks off.
Someone who builds the brand around your community, not around what your industry is currently supposed to look like or what’s “trendy”.
OR so that every part of your brand, in-store and online, finally reflects the business your community already knows you are.
Welcome to the CRC Experience.
just like these brands did.
What you get with A customer experience brand Strategy:
Before touching a single pixel, we go deep into who your ideal local clients actually are, what drives their choices, and where your customer journey is leaking trust.
Includes: Core brand positioning, local competitor landscape audit, deep customer profiling, and full CX-mapping from first search to loyal regular.
Deep Brand Strategy & Customer Research
Includes: Primary, secondary, and sub-mark logos, custom colour palette, purposeful typography hierarchy, and supporting brand marks.
We then bring your identity to life across your core touchpoints including business cards, professional email signatures, and Instagram pinned post graphics. (Want to package this up with a custom Showit website build? Easy done.)
Full Visual Identity Suite
No fluff or dusty 60-page PDFs you’ll never open just actionable clarity on how to maintain your visual identity, keep your tone of voice consistent, and apply your brand seamlessly across every physical and digital touchpoint.
CX-Driven Brand Guidelines (The Playbook)
Investment: 5000 Aud + GST
Payment plans are available to split the investment across the project timeline.
Bundle & Save $500 When you book the CX Brand Build and the Custom Showit Website at the same time, the total investment is $9,500 + GST.
Need a website too?
"5 stars isn't a high enough rating for Chloe!"
5 stars isn't a high enough rating for Chloe! I recently engaged Chloe to work on two separate projects for me - one a refresh/rebrand of my main business and the other being a side hustle that I'm starting. She has been absolutely incredible to work with, easy to talk with and understands concepts from the get go. Chloe is warm, approachable and SO insanely talented! Can't wait to work together more in the future.
"I didn’t even request any changes because I was just so happy"
Chloe recently completed a project for me, creating some PDF workbooks for my clients, and I am beyond satisfied. When I received the first proof, it far exceeded anything I was even expecting.
She has such a creative eye and attention to detail and I would highly recommend working with her. Thanks again Chloe!
always on top of our project and willing to go above and beyond. Recommend!
Chloe is fab! She was a great communicator, always on top of our project and willing to go above and beyond. Recommend!
Who CX strategy and branding is for:
This offer is built specifically for physical businesses, the cafe, the clinic, the studio, where the brand has to work just as hard in the room as it does on the screen.
Instead of starting with visuals, we start with your customer: who they are in your local community, how they actually move through your physical and digital space, and what they need to feel at every touchpoint to trust you, return to you, and tell everyone they know about you.
Most local businesses don't lose people because the service is bad. They lose them because the brand doesn't back the service up.
Your business could be the one people recommend before they're even asked, with a CX Brand Build
Let’s be clear: CX isn't just basic customer service or being polite when someone emails you. It’s about zooming out and looking at your business through your customer's eyes. It’s every single touchpoint from their very first Google search and Instagram tap, right through to your booking link and physical space.
When you remove the friction and deliver an effortless experience across the board, you stop chasing one-off buyers and start building unshakeable local loyalty (and the profit that comes with it).
What is CX? For two little letters, CX packs a whole lot of punch.
Once CX branding is in place, your brand feels like a premium, frictionless experience rather than a series of manual tasks.
With CX branding in place, your brand stops looking like a "patchwork" of disconnected social templates and mismatched EDMs. I align your entire ecosystem so that your website, emails, and socials finally speak the same language.
This visual consistency transforms the client experience: fragmented touchpoints become smoother journeys, confusing layouts turn into fewer enquiries, and a generic aesthetic evolves into better reviews. Instead of a brand that feels DIY and inconsistent, you gain a professional, high-end presence that naturally drives more repeat work.
The result.
You’ve got questions. I’ve got answers
If you want to learn more about the process of working with a brand designer, I've got a blog post breaking it down.
